Background & Challenges
The EV sector is developing fast and innovating quickly, resulting in a range of products and charging solutions. In the short-term this will drive product and service improvement but will limit the interoperability of EVs, chargepoints and chargepoint networks. There is a challenge in balancing consumer choice (driving competition) and innovation, and the benefits of interoperability of the overall system and widespread consumer familiarity and comfort.
To ensure that chargepoint equipment has clear and understandable labelling linked to EV labelling to support consumer choice
To deliver greater benefits to the overall system through interoperability
Actions & Outputs
Formation of a group to engage with the EVSE and EV sector, and consumer groups to develop consumer-friendly product compatibility labelling between EV and EV supply equipment (EVSE)
Agree communications proposals: campaign messaging and materials required for consumers, EV dealerships (new and used), EVSE suppliers and fitters, and CPO staff. Assessment of potential for a public information campaign as part of broader ‘EV charging education’
There will be a series of workshops and meetings, working with designers to develop new campaign themes and materials
Outputs to include a fully developed public information campaign; print-ready materials; a toolkit for third parties to use at point-of-sale; online information portal; dissemination materials
April 2020 – June 2021.