Vehicle Operation & Consumer Attitudes

Eco-driving

The way in which a car is driven has a significant impact on its fuel economy and, therefore, carbon emissions. Studies show that 'eco-driving' can reduce CO2 emissions by up to 10% at fleet level and up to 25% at the individual level.

Fleet Management

Proactive fleet management which involves regular vehicle maintenance helps reduce CO2 emissions by ensuring optimal vehicle efficiency and, thus, reducing fuel consumption. Fleet planning techniques using advance logistics can also help to optimise transport efficiency.

Consumer Attitudes and Information

The provision of information on fuel consumption, operating costs and CO2 emissions can help consumers to make informed decisions at the point of vehicle purchase.

Modal Shift

Moving private or business travel demand from one transport mode to another - for example from cars to trains or buses - can improve per passenger efficiencies and, therefore, cut overall emissions.

The 'Integrated Approach'

The idea of an 'Integrated Approach' to reducing road transport CO2 came from the European automotive industry and gained support from the Cars21 high-level group. The aim of the approach is to actively promote every means available to reduce road transport CO2, not solely vehicle efficiency. The Integrated Approach may further the low carbon agenda through: reducing the carbon intensity of fuels; vehicle selection; vehicle efficiency; driving efficiency; infrastructure efficiency; improving load factors; reducing travel demand; improving planning, reducing the need to travel and other measures