Who can enter?
Any marketing and communications agency and any undergraduate or postgraduate student from relevant courses, i.e. graphic design, advertising, marketing, etc.
Download Professional Entry Form
Download Student Entry Form
Incentives
Educational entries: We will be offering six work placements to the winning students at our leading agency partners WWAV Rapp Collins London.
WWAV Rapp Collins London is consistently voted by clients as one of the top direct marketing agencies in the UK. Its list of blue chip clients includes Sony, Capital One, Somerfield, Orange, Garnier, British Gas, WWF, Cancer Research UK, Pfizer and the NSPCC.
The multi award winning agency offers an integrated full service delivery, from brand and data strategy and media planning and buying through to campaign delivery via all on and off line channels. Part of the global Rapp Collins network, it is linked with over 50 agencies worldwide.
www.wwav.co.uk
Integrated creative agency Kitcatt Nohr Alexander Shaw launched in January 2002 and is fully owned by Creative Partner Paul Kitcatt, Managing Partner Marc Nohr, Client Partner Vonnie Alexander and Chairman Jeremy Shaw.
The agency’s clients include Citroën, Waitrose, Norwich Union Healthcare, the Department of Health, COI, Virgin Holidays, Friends Reunited, LA Fitness, NSPCC and VSO.
Kitcatt Nohr were named as both Marketing and Precision Marketing’s Agency of the Year in 2006. They also won numerous awards last year including seven DMA Awards.
www.kitcattnohr.com
Founded in 1995, M&C Saatchi is a top ten agency billing around £243million with over 300 employees. The agency was founded on a belief in Brutal Simplicity of Thought which continues to define the agency offering. In fact, each campaign we create is underpinned by a piece of brutally simple thinking which leads to a big, simple idea that can manifest itself in any communication discipline.
This way of working has led to demonstrably effective advertising, as evidenced this year when we have won more planning awards than any other agency. We work with a host of household names including NatWest, Dixons Group, Ribena and Lucozade as well as public sector organisations such as the Home Office, The Inland Revenue and Transport for London.
Our London office is also home to the M&C Saatchi Village – a group of companies which specialise in a variety of communications channels including PR, DM, sponsorship and digital.
www.mcsaatchi.com
Craik Jones Watson Mitchell Voelkel Ltd are a top ten strategic communications agency with a focus on direct marketing. Our objective is to build our clients' business through original, relevant, brand building communications - based on consumer insight, creativity and understanding.
Craik Jones Watson Mitchell Voelkel opened its doors in February 1991, founded by five former directors of O&M Direct.
In 1997, we were acquired by the Abbott Mead Vickers Group and became part of the BBDO worldwide network. We are also a fully fledged member of the Proximity European network.
Our vision is to innovate. We want to produce creative work that we can be proud of - in short work that creates cut through and delivers results for brands we are passionate about.
We are smart, innovative and hardworking. We care passionately about our people, our clients and our work. But we are never precious or pushy and we don’t take ourselves too seriously. We are collaborative and take responsibility, sharing our client’s objectives, targets and aspirations.
www.craikjones.co.uk
Since 1912, 'Truth Well Told' has been our path to success. As one of the UK's top three advertising agencies, we are in business to create advertising that is most effective in influencing people and selling products and services.
Our philosophy is based around three constructs:
Superior knowledge: understanding the TRTUTH about out clients' products and services, the consumer and marketplace.
Strategic Insights: translating the TRUTH into a well defined, consumer-orientated communications strategy.
Brilliant Execution: communicating the TRUTH in a breakthrough manner that is both persuasive and memorable.
McCann Erickson is passionate about delivering the most effective communications solution. We do this through strong strategic leadership, built upon brand and consumer insights delivered with the strongest 'on the ground' delivery system.
www.mccann.co.uk
Intelligent Marketing is the world’s first CarbonNeutral integrated marketing agency. Launched in 2003, it’s fully independent, and committed to creating campaigns that drive sales, generate leads, and build brand awareness by engaging all audiences.
We provide B2B, B2C, internal and stakeholder communications through various disciplines and media for the likes of HSBC, Diageo, Lufthansa and Tchibo, amongst others. We also help companies like Honda, O2, ITV, and Newcastle City Council reduce their CO2 emissions and green their supply chain with CarbonNeutral initiatives.
Intelligent Marketing has won several awards, including The Marketing Award for Fastest Growing Promotional Agency 2005.
www.intelligent-marketing.com/
Professional entries: We will be offering winning agencies a range of promotional opportunities through LowCVP and its members. These will include:
- Brand association with the first low-carbon transport marketing initiative
- Significant networking opportunity with an impressive range of influential stakeholders and marketers from big motoring companies, major marketing agencies and environmental NGOs
- Post-event promotion through our media partners
- Presentation of winning work at the LowCVP conference
Successful agencies will gain exposure and access to the key figures responsible for placing the motor and fuels industries large advertising and communications budgets.
Terms & Conditions
Students will be judged separately from agencies, i.e. all educational submissions together and all professional submissions together under each of the individual brief categories.
All submissions must be received by noon on Monday 28th May 2007.
Participants can enter any of the following six categories: Low Carbon Fuels, Responsible Vehicle Use, Smarter Driving (Eco-driving), Responsible Low Carbon Business Transport, Low Carbon Passenger Cars, Low Carbon Vans.
Work must relate to vehicles/fuels either in production or on demonstration (currently or in the past) and existing businesses/schemes. Smarter Driving (eco-driving) entries must be based on approved techniques.
Each submission must consist of a completed entry form. This should be accompanied by the work which could be submitted on a CD-Rom in PDF format or mounted on cardboard.
Submissions can be made across any marketing discipline, e.g. direct marketing, advertising, design, pr, sales promotion, etc.
Submissions can be illustrated across any media channel, e.g. print, radio, TV, online, outdoor, etc.
Receipt of entries will be acknowledged by email. Entries should be sent by registered post or courier.
We are sorry but we are unable to return any material submitted.